Marketing Apprentice

• Help plan marketing campaigns and maintain a content calendar linked to agreed audiences, objectives and deadlines
• Research customers, competitors and industry trends, and use findings to suggest relevant messages and campaign ideas
• Draft and proofread social posts, website copy, email content, product information, brochures and case studies
• Create simple graphics, photographs and short videos, including supervised demonstrations of robotics and EPoS products
• Help publish approved content across website, social media, email and relevant offline channels, keeping branding and product details accurate
• Support audience segmentation and maintain accurate campaign and contact records in company systems, following privacy and consent procedures
• Assist with exhibitions, demonstrations and events, coordinating materials and recording enquiries for follow-up by the relevant team
• Help coordinate campaign tasks, suppliers and approved costs; track deadlines and spend without committing expenditure independently
• Monitor engagement, website activity and enquiries; help test content, compile reports and recommend improvements
• Take responsibility for a supervised campaign project as skills develop, collaborating with sales, product and support colleagues

Training

This programme combines live workshops, self-paced learning, and on-the-job application.

Learners are supported by a dedicated Digital Learning Consultant (DLC) and follow QA’s “Discover, Practise, Apply” methodology.

After the apprenticeship

Successful completion may lead to a Marketing Assistant, Marketing Executive or Digital Marketing role, subject to performance and business requirements.