Key facts

About the programme

Key Responsibilities:

Create engaging content for social media platforms, including photos, videos, reels, and graphics
Write captions and assist in planning and scheduling content
Stay updated with social media trends and recommend fresh content ideas
Support campaigns that increase brand awareness and audience engagement

Photography & Videography:

Capture high-quality product, lifestyle, and behind-the-scenes photos and videos
Edit images and short-form videos for marketing campaigns
Maintain an organised library of digital media assets

Digital Marketing:

Assist in planning and executing digital marketing campaigns across social media and online platforms
Monitor social media engagement and respond to basic customer inquiries when appropriate
Support email marketing and promotional campaigns
Conduct market and competitor research to identify trends and opportunities
Track campaign performance and prepare simple reports using social media insights and analytics
Assist in updating website content and online product listings where required

Merchandise & Creative Development:

Brainstorm creative concepts for merchandise, promotional products, and branding initiatives
Research market trends, customer preferences, and competitor products
Assist with product launches, packaging ideas, and promotional materials

The apprentice will work four days per week at the employers workplace at Nortex Mill, 105 Chorley Old Rd, Bolton BL1 3AS, and attend Bolton College (BL3 1ES) for one day per week (6 hours)

The successful applicant my be able to progress to a higher level apprenticeship or full time employment with the company

Applicants will need to have a good telephone manner and be confident to liaise with customers and colleagues
There will also be some administration and record keeping tasks associated with the role which need to be accurately recorded
Applicants must have a passion for content creation and be familiar with social media platforms